Google Ads Management Services
Google Ads (formerly Google AdWords) is an advertising platform where businesses pay to display advertisements, product listings and video content online.
These ads appear on various Google platforms, such as search results pages, YouTube videos and partner websites, making it easier for prospects to find your business and your offerings.
Google Ads offers brands many ways to be seen:
- Search Network: Ads appear on Google search results pages when users search for keywords related to your business.
- Display Network: Ads are displayed on websites partnered with Google, giving you a wider reach.
- Video Ads: Video ads appear on YouTube before or during a video.
- Shopping Ads: These product listings appear in Google search results when users search for specific products.
Ad Manager, AdSense and AdMob
- Google AdSense enables small to medium-sized publishers to earn revenue by displaying ads on their websites.
- Google AdMob is geared towards mobile app developers and monetization of in-app ad inventory. It allows developers to serve ads in their mobile applications and earn revenue through clicks or impressions.
- Google Ad Manager allows brands to monetize their ad inventory across various platforms, including websites, mobile apps, videos and games. It provides more advanced features for larger publishers who have significant direct sales.
Why Your Business Needs Google Ad Management
Granular Ad Targeting
Detailed Reporting Tools
Access to a Testing Environment
Ad Placement Expertise
Compliance With Advertising Policies
Budget Management
Google Ad Management Services
Keyword Research and Planning
Ad Copy Creation
A/B Testing
Campaign Setup
Competitor Campaign Analysis
Bid Management
Google Analytics and Reporting
Ad Retargeting
Google Ad Management Implementation Process
Paid Search Analysis
Campaign Setup
Ad Variation Testing
Conversion Tracking
Maintenance and Reporting
Ad Variation Testing
Not sure which is right for your business?
Let Divine Developers guide you in selecting the best Google Ad Manager account for your unique needs. Get in touch today for a free consultation with our Adwords PPC management specialists.
